Samsung Unveils Eclipsa Audio: A Groundbreaking 3D Audio Technology Set to Revolutionize Home Entertainment in 2025

Samsung has unveiled its next-generation audio technology, Eclipsa Audio, designed to redefine the home entertainment experience.

Co-developed with Google, this advanced three-dimensional (3D) audio system is poised to rival Dolby Atmos, offering captivating spatial audio that will be featured in Samsung’s 2025 soundbars and TVs. From entry-level Crystal UHD models to premium Neo QLED 8K displays, every new TV in Samsung’s 2025 lineup will incorporate Eclipsa Audio.

The move is a major step in Samsung’s strategy to reshape the future of immersive sound in home entertainment. Eclipsa Audio was created under the AOM’s (Alliance for Open Media) IAMF (Immersive Audio Model and Formats) format, a standard designed to elevate the listening experience by enabling creators and directors to customize audio placement, intensity, and spatial reflections with greater precision.

In a world where high-quality audio plays a crucial role in enhancing the overall viewing experience, Samsung’s Eclipsa Audio promises a leap forward, offering users an unprecedented level of immersion. The technology allows for more dynamic soundscapes, perfect for a wide range of content, from movies to music and gaming.

Samsung, already the world’s largest TV brand for 18 years, is now looking to transform home entertainment further by focusing on the convergence of cutting-edge audio and video technologies. By offering a richer audio experience, the company aims to empower both creators and consumers. Eclipsa Audio enables content creators to push the boundaries of sound, making it feel as though viewers are in the center of the action.

Creators can now upload content with Eclipsa Audio to YouTube, and YouTube Premium users will be able to enjoy these videos in full spatial audio. This move expands Samsung and Google’s partnership into a key area of digital content distribution, offering an innovative way to experience videos with immersive sound. Both companies are working closely with the Telecommunications Technology Association (TTA) to establish a certification program that will identify devices capable of playing back Eclipsa Audio, ensuring a seamless experience for consumers.

While Samsung hasn’t provided an exact figure on how many movie studios and production houses are backing Eclipsa Audio, the IAMF format has garnered broad industry support. Leading technology and entertainment brands, including Amazon, Apple, Google, Intel, LG, Microsoft, Netflix, Nvidia, and many others, have aligned themselves with the format, further validating its potential as the next industry standard in audio technology.

Taeyong Son, Executive Vice President and Head of Samsung Visual Display’s R&D Team, commented, “We are proud to lead the industry with the integration of Eclipsa Audio into our 2025 TV and soundbar lineup. This innovation opens new possibilities for immersive audio experiences and reinforces our commitment to shaping the future of home entertainment.”

As part of its long-term strategy, Samsung continues to place a strong emphasis on user-centered innovation, integrating cutting-edge features like Eclipsa Audio into its products while ensuring that both creators and consumers can experience a richer, more lifelike audio experience. By combining technical precision with the immersive capabilities of spatial audio, Samsung’s Eclipsa Audio represents a forward-thinking solution for an increasingly tech-savvy audience. As the adoption of spatial audio grows, Samsung is positioning itself to remain at the forefront of the entertainment technology industry.

In conclusion, Samsung’s new Eclipsa Audio technology promises to elevate how we experience sound in home entertainment, bringing cinematic-level audio to the living room. As the technology continues to evolve and gain adoption across the industry, consumers can look forward to more personalized, immersive sound experiences across a variety of platforms and devices.