This is how Samsung could help other company in the battleship of foldable smartphones!

Published on April 24, 2019

Samsung, one of the biggest tech giant over the whole globe is now under the custody of consumer complaints. More than five complaints have been raised by Samsung Galaxy Fold smartphone. With the increasing adverse reports, the company is now in trouble with its $2000 smartphones. The negative launching of Galaxy Fold could be a leading point for rival companies like for Huawei which is planning to launch its Mate X, rumoured with Razr flip phone.

Broken Samsung Galaxy Fold

Image Credit: The Verge

The company is in a move to resolve the issue after some cold responses from the new Galaxy Fold adapters. Past Monday, Samsung said in a statement that “We value the trust our customer’s place in us and they are always our top priority… We want to thank them for their patience and understanding.”

Samsung’s decision to pull back the launch of their first foldable smartphone is serving a negative impact on the brand. The company was in a rush of becoming first foldable smartphone brand, but these negative response over Galaxy Fold is making an enormous impact on a brand’s reputation.

Time ago in the year 2016, there was a situation for the company Samsung when people started losing their interest in Samsung smartphones, and that was at the time of the Note 7 fiasco. At that time also the company had a terrible loss of brand image.

As reported by CNET, their review model holds a minor screen dent over the Galaxy Fold with no significant issues. With the new market scenario, Huawei is in buzz with its upcoming foldable smartphone named Mate X for which the company is claiming to be the first foldable smartphone with 5G technology.

Huawei is coming with some new concepts in its Mate X; the device carries a foldable screen on the outside of the machine rather than the inside. Besides this Motorola is also rumoured for its foldable phone launch with a vertical blend. Huawei and Samsung both could get a strategy or loopholes of a foldable smartphone.

With the negative reviews on a first foldable smartphone, other companies are getting dangerous for their ones so as not to keep anything negative or below average.

In a recent statement posted on Monday, Samsung quoted ” We will take every measure to strengthen the display and screen protection of the device. We will also enhance the guidance on care and use of the display including the protective layer so that our customers get the most out of their Galaxy Fold.

For some, this assurance might not be sufficient, and they might gain a negative perception for foldable smartphones. But in that case rival companies like Huawei, Motorola, Microsoft and others could gain the opportunity to make people believing in foldable smartphones and its durability.

If Huawei and Motorola come with their future flip phones in $2600 or $1500 respectively, then they could create a benchmark of launching good and problem free foldable smartphones.

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Broken Samsung Galaxy Fold
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