Ethnographic research on notifications and attention management – Google I/O 201604:33

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Published on February 23, 2017

The Android notifications product, engineering, and user experience teams recently conducted an immersive ethnographic study in New York City to better understand how people manage their attention in their daily lives, and how smartphone notifications play a role in that process. Does your app send notifications to users? Learn: WHAT people want to know? WHEN they want to know it? HOW should information be presented to be most actionable and effective?

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