“Facebook recently reported that there are 1.62 billion daily active users as of September 2019 which is a 8% increase over the year”
Owning a Facebook Shop directly gives you an access to these many users. Facebook Shop is an easy and effective way to boost sales of your store and enhance your reach towards targeted audience.
What is a Facebook Shop?
Facebook Shop is basically a section of your page which allows you to sell your products. All you need to do is to set up a page for your business and you are good to go. You might just think isn’t it enough to own an e commerce store to gain the targeted profit? Well, I would say nearly turning away 2 billion prospects isn’t a good idea.
How does it help?
Building engagement with Facebook community is a great way to develop brand awareness. When people get to buy the products from the platforms where they already hangout, they tend to pay more attention to the products. All you need to do is to develop your Facebook Shop such that out of 27 minutes spend on the application by the average users on a daily basis, they should at least spend 10 minutes to check out the collection on your store. With Facebook Shop, it becomes easier to remind your customers about your products sale.
Top Hacks to Attract More Facebook Users!
Establishing brand awareness and Facebook Shop is no more enough in this competitive world of e commerce businesses. Once you create Facebook Shop, you are all set to gain more visitors and boost sales. Here are certain hacks to help you attract more customers.
Just like your online store, it is also necessary to use intuitive product images on your Facebook Shop page to get customers start following your store and shop from your store.
Detailed Product Description
Mention every possible information about the product to let visitors know about it well. The product description should consist full details that can sell your product including color options available, measurements.
Product Size and Weight Information
Every product should have information about size along with a size guide to help customers with better information.
Include contact information so that customers can reach you out to help them with queries.
Now, your Facebook Shop is ready, but your store is still missing sync between the activities happening on your online store as well as your Facebook Shop. Making changes on Facebook Shop every time you add a product on your Magento store is a tedious task.
Here is what you can do to get the sync process done easily. There are a plenty of Facebook Shop Integration Magento 2 extensions available. Just find the best fit for your store and save all the trouble of merging data every time you update.
Creative by soul; technical writer by passion & profession, Ankita is an elegant wordsmith at MageDelight & Krish TechnoLabs having profound interest in Content Marketing and advancements of the technology.
…and when she’s not doing that, she enjoys her time reading or following the ‘Netflix and Chill’!